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• About me – copywriting consultant and content strategist
• Brand copywriter and consultant – for strategy and content that delivers results
  • Bacardi – brand values and guidelines
  • Complete marketing advisory for Bahrain business services company
  • CTP – armed forces resettlement website
  • Doubling website traffic plus clear, actionable reports for West End property company
  • DTRE – property website and TOV guidelines
  • Edradour – Making a bigger splash for Scotland’s smallest distillery
  • SOCA – countering serious organised crime
• British copywriter – proven success with clients globally
  • Africa
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  • Eastern Europe
  • Far East
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• Copywriting case studies
  • A clear difference in a crowded market – Eagle Star financial marketing mailer
  • Creative storytelling website case study – Edradour Distillery
  • Financial copywriting case study – Janus Henderson Investment Trusts
  • Giving a FTSE 100 company the property website it deserved
  • Real estate copywriting and SEO case study – Outlet
  • Website Copywriting Case Study – PRIME Bahrain – website content and SEO
• Copywriting F.A.Q.s
• Copywriting specialisms
• Employee engagement copywriting – attracting, motivating and retaining talent
  • Affinity Sutton – making newsletters shine
  • Aiven – thinking sideways to boost employee engagement
  • EY – identifying the future of work
  • GSK Esprit – attracting just the right talent
  • Lazard – a complete new careers website
  • National Protective Security Authority – tackling a delicate subject
  • Sodexo – making a premium food brand tastier
• Financial Copywriter – clear, compliant, results-oriented content and strategy
  • Gulf International Bank – annual report copywriting
  • Royal London – complete financial content writing rebrand
  • Travelers – cyber security insurance copywriting
  • Vanguard – specialist investments copywriting
  • Shepherds Friendly – Consumer Duty content
  • Janus Henderson – ‘The Big 5-0’ retirement campaign
• Freelance copywriting services – London, UK & worldwide
• Get in touch today
• IT copywriter – clear, convincing content for all your audiences
• Privacy Policy
• Property copywriter – building up your business success
  • Andermatt Swiss Alps – from videos to articles
  • Berkeley Homes – high-end brochures
  • Eastbourne Terrace property showcase
  • Hackney Sheep Lane shared ownership property brochure
  • Landmark – sales deck and web pages to put geodata specialist on the map
  • Rive Gauche – luxury property copywriting
  • Sovereign Court – prestige ads and brochures to sell the dream
• Reports, white papers and case studies – business copywriting to showcase your organisation
  • Access Bank – Helping to reposition Africa’s most respected bank
  • Canon – innovative ways of putting people in the picture
  • KPMG Slant – Thought Leadership Resource Copywriting
  • MyComplianceOffice fintech white paper writing
  • Triad – using tech to help rehabilitate criminals
• Sectors
• Strategic copywriter and content strategist – contact me
• Sustainability & energy copywriter – powering a better tomorrow
  • ABB – from case studies to sales presenters
  • AMPD Energy – white papers for fast-growing battery technology company
  • Aramco – sustainability report
  • Hitachi Energy – showcasing sustainability
  • Hoymiles – infusing energy into a major Chinese solar company
  • Reza Group – a new website for one of Saudi Arabia’s biggest corporations
  • Shell Nigeria – the original website
  • Uraan Energy – powering an energy start-up
• Technology copywriting – clear, convincing content by professional IT copywriter
  • CDW – making a big difference to visitor levels
  • Cloud Bridge – Amazon Web Services copywriting – videos and data sheets
  • Kaspersky – Heavy Industry Cybersecurity White Paper
  • Microsoft – a better reception for licensing
  • Plenitude – financial crime compliance
  • Stellium Datacenters – the new data meridian
  • TechReach – adding value to a Microsoft reseller website
  • TSG – AI white paper writing
• Terms and conditions
• Types of work
• Web Sitemap
• Website copywriting services – London, UK and internationally
  • Airbnb – from global properties to world-class experiences
  • BUPA Arabia – communicating better, clearer healthcare
  • Fondy – one-stop payment site for Ukrainian e-commerce provider
  • London Apprenticeship Company – Website rationalisation and optimisation
  • MBS Software- Making a big impact for a PropTech small business
  • Yanmar – Crunching 100+ pages for Japanese heavy machinery company

• Property marketing insights – from telling the nightmare to selling the dream
• Financial copywriting insights: eight situations when an actual copywriter will be more on the money than AI.
• What is strategic copywriting? A story of four successes and a failure.