Highlight your achievements, thought leadership and client success stories with a business-minded corporate copywriter. Whether it’s an annual report, a white paper or a case study, I can undertake research, interview stakeholders, collate contributions and data. I can also suggest a theme, create selling and talking points, and provide clear, accurate and engaging content.
I can also take your existing content and create clear messaging with a consistent tone of voice and an informative, persuasive approach.
case studies, reports and white papers completed
years’ copywriting experience
An annual report copywriter to provide clear, compliant and consistent information while showcasing your financial, operational and ESG achievements. (I also write sustainability reports.)
A white paper copywriter to deliver clear, digestible knowledge and thought leadership, whether in technology, finance or any other area of business.
A case study copywriter who can interview stakeholders and write up your successes with existing customers to help you gain new ones.
In-depth blog posts, guides, sales presenters, videos or other copy pieces, either on an ad-hoc or a retainer basis.
AI is good for research and certain other tasks, but what I offer gives you far, far more – including peace of mind. Accuracy, judgement and credibility matter in all areas of marketing, but no more so than in reports, white papers and case studies. Investors, stakeholders, customers, prospects – they all need to be able to trust you. AI is notorious for making mistakes. Your target audiences must also be interested and persuaded by your communications. AI might inform, but it’s flat, repetitive and lacks empathy – so it rarely inspires in the way a professional copywriter can.
Videos make useful companion pieces to white papers, reports and other long-form copy pieces, neatly summarising complicated products or showcasing selling points.
Case studies don’t always have to be detailed print examples. This video example was one of many projects I’ve completed for electrification specialist ABB.
This video was used to help launch one of the annual reports I wrote for Access Bank.
If you’re looking for an experienced, professional business-focused copywriter, I would be happy to give you a free quote. Just call +44 (0) 7767 687524, email peter@ideaswise.com or complete the form below.
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