I wrote an article on LinkedIn about how two products in the same sector but which are seemingly polar opposites can still claim the same unique selling point. You can view the post at Perceived benefits: a tale of two soaps
I wrote an article on LinkedIn about how two products in the same sector but which are seemingly polar opposites can still claim the same unique selling point. You can view the post at Perceived benefits: a tale of two soaps
How my copywriting has made a big difference to results and profitability