Recruitment, employee engagement and internal communications copywriter
Looking for an experienced internal communications copywriter who can find the right candidates for your organisation and motivate them to stay there?
My experience includes:
Press, poster and radio recruitment campaigns for clients such as BT, Royal Mail, Tesco and Lloyds of London.
Employee and brand guidelines for clients including GSK and Diageo.
Specialist graduate recruitment campaigns for clients such as Lloyds Bank and EY.
Internal newsletters for organisations like Everest Home Improvements, Affinity Sutton and Amadeus.
Digital and video profiles for companies such as Aiven and Anchor.
A 100+ page website for the Career Transition Partnership, specialist armed forces resettlement organisation.
A campaign to recruit nurses to work at Broadmoor high-security hospital.
Three separate websites for apprenticeship organisations.
Campaigns for specialist recruiters such as Stopgap, EJ Legal and Rutherford Recruitment.
Below are examples of my recruitment, internal communications and employee engagement copywriting. There are also samples of employee newsletter copywriting here
Anchor Hanover: Post-Covid care home recruitment ad
Royal Mail: Recruitment ad for drivers – the Royal Mail rap! Actually worked so well that I ended up writing and recording several new versions.
I’ve also written radio recruitment ads for clients such as Lloyds of London, BT, Tesco, and London Buses.
GSK – Esprit Graduate Recruitment Brochure
GSK – Esprit interview
GSK – Esprit interview II
Marketing Society – recruitment letter
Lloyds Banking Group – web copy
EY – Times Top 100 Grad Employers Ad
EY – web copy
EY – brochures & digital III
EY – brochures & digital II
Royal Mail : press campaign
Royal Mail : II
Royal Mail – III
EJ Legal Recruitment – blog post II
EJ Legal Recruitment – blog post I
EJ Legal Recruitment – blog post III
Career Transition Partnership (CTP) – complete website (80+ pp)
Career Transition Partnership (CTP) – II
Career Transition Partnership (CTP) – III
London Apprenticeship Company – complete website
Apprenticeship Levy website – website rewrite
London Apprenticeship College – complete website
Rutherford Search : financial recruitment eBook
Rutherford Search : II
Rutherford Search : III
Anchor care homes – advert I
Anchor care homes – advert II
Anchor care homes – advert III
Stopgap Directors – brochure I
Stopgap Directors – brochure II
Bacardi: digital guidelines
Affinity Sutton Housing Association : newsletter
Affinity Sutton : II
Affinity Sutton : III
Everest Home Improvements : sales force magazine
Everest Home Improvements : II
Everest Home Improvements : III
Aiven LGBT+ employee engagement and recruitment
Aiven staff profile
Aiven staff profile II
Amadeus Travel Tech, Spain : newsletters
Amadeus : newsletters II
Employee engagement and recruitment testimonials
“Peter is our trusted external copywriter who consistently delivers top-notch copy that not only aligns seamlessly with our brand’s Tone of Voice but also captivates our audience. Every project has been delivered on time and in a friendly manner. Peter ensures clear communications and is an invaluable asset to our team. I highly recommend his services.”
Ola Niechcial, Employer Brand Lead, Aiven
“You’ve done a really great job thanks…and it was really easy and simple to follow through on.”
Simon Greenleaf, London Apprenticeship College
”Just wanted to let you know that we won’t require any amends for the piece you wrote. Jonny was really happy with it.”
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