Sitting somewhere between brand building and direct response, effective magazine or newsletter copywriting is often at the heart of effective customer relationship management (CRM) marketing.
I’ve written newsletter content and in-house magazines for charities, a government advisory body, a home improvements company, a train company, a travel service company and a leading social housing provider, among others. Examples are shown below. Related examples are also on my brochures page and under digital copywriting.
Whether your audience is employees, subscribers or the wider public, I can tailor your content to ensure it’s informative, interesting and persuasive. As well as writing the copy, I often research articles and interview employees, stakeholders and others for information, quotes and so on.
- Sodexo : Origo food brand newsletter
- Sodexo : II
- Sodexo : III
- Sodexo : IV
- Sodexo : V
- Café Direct : Fairtrade newsletter
- Café Direct : ii
- South West Trains newsletter
- South West Trains : II
- Amadeus Travel Tech, Spain : newsletters
- Amadeus : newsletters II
- Affinity Sutton Housing Association : newsletter
- Affinity Sutton : II
- Affinity Sutton : III
- Affinity Sutton : IV
- Everest Home Improvements : sales force magazine
- Everest Home Improvements : II
- Everest Home Improvements : III
Newsletter copywriting testimonials
“We’ve had really excellent feedback from our residents about the Shine newsletter. It’s informative, they look forward to reading it, and it’s easy to understand and relevant.”
Sue Wafer, Resident Communications Executive, Affinity Sutton.
“I am very pleased with what you have produced, thank you.”
Reverend Tim Harford, Director of Fundraising and Communications, USPG
Read more copywriting testimonials
Newsletter copywriter – contact me now for a free quote or to ask a question
Just call +44 (0) 7767 687524 or email peter@ideaswise.com or complete the form below.