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book review

Copy writing book review: Read Me

  Authors Roger Horberry & Gyles Lingwood. Laurence King Publishing, released September 2014. 192 pages, 150 colour illustrations. Paperback, RRPM £18.95.   This book takes a different approach from 100 Ways to Create a Great Ad, reviewed last time, but actually dovetails rather well with it. It’s especially good for the aspiring and junior copywriter, Copy writing book review: Read Me