Sitting somewhere between brand building and direct response, effective magazine or newsletter copywriting is often at the heart of effective customer relationship management (CRM) marketing.
I’ve written newsletter content and in-house magazines for charities, a government advisory body, a home improvements company, a train company, a travel service company and a leading social housing provider, among others. Examples are shown below. Related examples are also on my brochures page and under digital copywriting
Whether your audience is employees subscribers or the wider public, I can tailor the content to ensure it’s informative, interesting and persuasive. As well as writing the copy, I often research articles and interview employees, stakeholders and others for information, quotes and so on. Interviews can be over the phone or face-to-face.
For further details, and to find out how my magazine and newsletter copywriting could help your organisation, please contact me
- Sodexo – newsletter for Origo food brand
- Sodexo: Part II
- Sodexo: Part III
- Sodexo: Part IV
- Sodexo: Part V
- Café Direct – newsletter for this well-known Fairtrade organisation
- Café Direct: Part II
- South West Trains newsletter
- South West Trains newsletter II
- Amadeus Travel Tech, Spain : newsletters
- Amadeus : newsletters II
- Affinity Sutton Housing Associations: quarterly newsletter
- Affinity Sutton Housing Associations: Part II
- Affinity Sutton Housing Associations: Part III
- Affinity Sutton Housing Associations: Part IV
- Everest Home Improvements – sales force magazine
- Everest magazine – 2
- Everest magazine – 3
Newsletter copywriting testimonials
“We’ve had really excellent feedback from our residents about Shine [the quarterly newsletter I write]. It’s informative, they look forward to reading it, and it’s easy to understand and relevant.”
Sue Wafer, Resident Communications Executive, Affinity Sutton.
” I am very pleased with what you have produced, thank you.”
Reverend Tim Harford, Director of Fundraising and Communications, USPG
Read more copywriting testimonials
Contact me now for a free quote or to ask a question
Just call +44 (0) 7767 687524 or email peter@ideaswise.com or complete the form below.