Google results for sites I've copy optimised
Google UK results - see the difference copy optimisation makes
These are all Google results from 22 January 2012 for websites which I've copy optimised.
The figures below are for Google worldwide results from a Google London W1 location - in nearly all cases, if the 'pages from the UK' box is ticked, the results are even better.
This is simply a small selection. In each case the website concerned receives many other first page listings for relevant and frequent searches. (Google, incidentally, has over 90% of the UK search market.)
All these companies have received much higher traffic and increased business as a result. And it's essentially down to my copy optimisation, plus a few simple tips I include as part of the service. No expensive SEO campaigns or extensive back-link development. Just getting the copy and the basics right.
Copy optimisation really does make an enormous difference. Just think what it could do for your site - and ask me how I can help
Ideaswise.com
(Where better to begin than with my own site?)
• 2 out of 3,870,000 for Copywriter London
• 9 out of 7,5400,000 for Freelance Copywriting
• 7 out of 1,4800,000 for Freelance Copywriter
• 5 out of 9,570,000 for Copywriting Services
• 1 out of 271,000,000 for Website and Copy Package
Outreachinternational.co.uk (Gap year volunteering in Mexico, Cambodia, Ecuador, The Galapagos, Sri Lanka)
• 7 out of 25,000,000 for Gap Year Mexico
• 6 out of 1,440,000 for Gap Year Cambodia
• 4 out of 36,000,000 for International volunteering
• 6 out of 5,030,000 for Volunteering Overseas
"Traffic is now between two and three times what it was before you rewrote the site. We're getting lots of enquiries and we've very pleased." James Chapman, Director, Outreach International
Londoncounsellor.com (Counsellor based in Stoke Newington, North London.)
• 2 out of 4,700,000 for London Counsellor
• 3 out of 65,000 for Stoke Newington Counselling
• 3 out of 748,000 for Stoke Newington Counsellor
• 2 out of 2,420,000 for North London Counsellor
"I now have more clients than any other counsellor I know, and most of them have come via my website, written and optimised by Pete."
Kay Tromans, www.londoncounsellor.com
Pyrenees.co.uk (Company specialising in skiing, trekking, walking and activity holidays in the Pyrenees.)
• 2 and 3 out of 444,000 for Pyrenees Trekking
• 1 out of 9,570,000 for Pyrenees Ski tours
• 10 out of 2,580,000 for Pyrenees Walking
• 4 out of 87,000 for Pyrenees Activity Holidays
"We've stopped using the SEO company and cut right back on Google AdWords as the natural results are now so good. Your copywriting has made all the difference." Jess Picard, co-founder, Pyrenees Mountain Tours.
Minimoves.eu (International removals company specialising in London / Paris / Brussels / Dublin.)
• 1 out of 311,000 for Relocation London Paris
• 2 out of 797,000 for Removals London Paris
• 1 out of 3,870,000 for Removals London Brussels
• 3 out of 319,000 for Removals London Dublin
"I'm delighted that the amount of traffic and subsequent enquiries have increased substantially since the rewrite." Barry Humphries, MD, Minimoves
soca.org.uk (SOCA - The Serious Organised Crime Agency - 100+ page website designed by CIS, written and copy optimised by me. I also gave talks to in-house editors about writing for the web and copy optimisation.
• 1 out of 1,960,000 for Serious Organised Crime
• 2 out of 16,900,000 for Organised Crime
• 7 out of 37,200,000 for Money Laundering
• 1 out of 41,800,000 for Intellectual Property Crime
• 6 out of 18,200,000 for Counterfeit Money
"The new site is great, please pass on my thanks to everyone at CIS and Peter Wise." Lucy Lancaster, Acting Head of Communication, SOCA
Robs-decorators.co.uk (Decorators/carpenters/painters based in North West London.)
• 1 out of 11,800,000 for Decorating North West London
• 1 out of 2,130,000 for Decorators North West London
• 4 out of 6,210,000 for Carpentry North West London
• 5 out of 70,800,000 for Painting North West London
• 8 out of 90,300,000 for Painters North West London
"You did a great job with our website - a lot of people are calling." Vojtec Gutak, MD, Rob's Decorators.
Stageonscreen.com (Producer of stage play DVDs for schools and theatre lovers.)
• 1 out of 239,000,000 for Plays on DVD
• 4 and 5 out of 1,700,000 for Set Texts on DVD
• 1 out of 37,000,000 for Theatre Plays on DVD
• 1 and 2 and 3 out of 2,370,000 for GCSE Plays on DVD
• 5 out of 12,200,000 for Gifts for Theatre Lovers
"You've delivered excellent rankings and the traffic levels and sales are climbing steadily as a result." Rachel Agnew, Website Manager, Stage on Screen.
Fineimages.biz (Printing and photographic services company based near Reading, Berkshire.)
This was a tricky one in that the word 'Reading' the place is hard term to optimise, given its alternate meaning. In addition, the company isn't in Reading, but close to it. For these reasons, and because they were looking to cast their net fairly wide, I generally chose to use 'Berkshire' as the geographical part of the keyword term.
• 4 out of 31,300,000 for Office Services Berkshire
• 2 out of 1,760,000 for Photo Books Berkshire
• 1 and 2 out of 1,410,000 for Media Conversion Berkshire
• 3 out of 102,000 for Photo Restoration Berkshire
"The client is really pleased with the website and says the traffic levels are really starting to go up." Damien Wilson,website designer.
Provideam.com (Irish company making OEE [Overall Equipment Effectiveness] monitoring software.)
OEE is a major buzzword in manufacturing, and just on its own the term OEE gets over 2 million hits, mostly for that meaning.
• 1 and 2 and 3 out of 179,000 for OEE Monitoring Software
• 1 out of 1,090,000 for OEE Ireland
• 7 out of 1,270,000 for OEE Software
• 1 and 2 out of 20,900,000 for OEE Monitoring Solutions
"We're getting a lot more interest since you rewrote the site and our clients have commented favourably too." Paul Mitchell, Sales Manager.