Freelance copywriter - copy critique
Maybe you're waiting to run an ad or send out a letter, mailer or brochure, and feel it's not quite right. Or perhaps it's already gone out - only to be met with poor response. Alternatively, you may feel your website isn't attracting the customers (or the search engines).
Send me your advertisement, mailer, sales letter, or brochure (or what you're proposing to go with if it's not yet been produced) and I'll send you a copy critique (and a critique of the concept too, if relevant). The copy critique consists of a detailed written report giving you my views on the communication piece, together with guidelines for improving it.
Ten ways to improve your communications
I'll indicate how to improve your results by focusing on the following areas:
* Strategy
* Unique Selling Point
* Audience
* Concept / Headline
* Offer
* Copy
* Art Direction / Design
* Medium
* Accessibility
* Timing
What will it cost?
The cost for each separate copy critique of an advertisement, regular-size sales letter or brochure is just £110. For larger pieces, a website or a whole campaign, the cost is £185. Please note that this is for a written copy critique and tailored advice - not for re-doing the piece(s).
However, if you then decide to commission me to come up with a totally new version, I will refund the cost of the copy critique.
Why not give it a go? You've got very little to lose - and potentially a great deal to gain.
For details, please contact me