(Here’s someone who appreciates being his own boss, even if his writing skills are a little shaky. Thanks to Thornet/Steven Walling for the pic.) I’ve been a self-employed copywriter for about 20 years now, more or less. I wouldn’t swap it for the world – and if you have some agency experience I bet if you made the … 10 reasons why you should become a freelance copywriter
It’s not up there with ‘What is the meaning of life?” but this is a question I’ve been asked a few times. The glib answer is “A lot more than there used to be”, given that so many people call themselves copywriters (or more often content writers) these days. In fact I would say that there … How many copywriters are there in London?
I’ve pointed out in the past that a quick and easy way to find out what people are searching for is to use Google Instant. That’s the little tool on Google that shows results as you type. You’ll already have it – you just need to make sure it’s switched on under your preferences. It’s … Keyword planning – combining three free tools to get all the pointers you need
Here’s a recent article by Jenny Hirschkorn from the Daily Telegraph about SEO for small businesses. I’m glad to say that it mirrors what I’ve always maintained: nearly every small business should be doing their own SEO. Except in special circumstances, such as getting rid of bad links accumulated through outdated or bad (‘black hat’) … SEO for small businesses? DIY!
How my copywriting has made a big difference to results and profitability
